Luke Bright is a Design Director and Creative Lead working at R/GA London specialising in creative direction, art direction, graphic design and identity systems for brands and campaigns in fashion, lifestyle and entertainment industries.
My work has won industry awards and has been featured in both Creative Review and D&AD annuals.
Contact
luke@lukebright.com Mike’s Pizza
Brand Identity
@ Freelance 2021
Three things to define Mike’s:
Pizza/Bread = Tradition
Community = Authenticity
Peckham = Creativity & Personality
Mike’s makes a point of existing in one of London’s most creative settings. Inspired by fashion, music labels and any other brand centred around creativity, Mike’s identity can have one unifying logo but also be a platform for ‘play’.
Responsibities: Creative Direction & Design
Pizza/Bread = Tradition
Community = Authenticity
Peckham = Creativity & Personality
Mike’s makes a point of existing in one of London’s most creative settings. Inspired by fashion, music labels and any other brand centred around creativity, Mike’s identity can have one unifying logo but also be a platform for ‘play’.
Responsibities: Creative Direction & Design