Luke Bright is a Design Director and Creative Lead working at Stereo Creative specialising in creative direction, art direction, graphic design and identity systems for brands and campaigns in fashion, lifestyle and entertainment industries. 


My work has won industry awards and has been featured in both Creative Review and D&AD annuals.



Contact

luke@lukebright.com
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Luke Bright is a Design Director and Creative Lead currently working at Stereo Creative specialising in creative direction, art direction, graphic design and identity systems for brands and campaigns in fashion, lifestyle and entertainment industries.

My work has won industry awards and has been featured in both Creative Review and D&AD annuals.




BBC Northern Ireland

The Troubles Collection

@ Stereo Creative 2019


We were asked by BBC Northern Ireland to create an OOH and digital campaign for their collection of documentaries and content marking 50 years since the Troubles started. Our key challenge: turn sensitive subject matter into essential viewing for under 35s.

Our solution: an arresting campaign that personalised a nation’s history for younger viewers under the tagline ‘Your Present Has A Past’. Fragmented visual language and provocative headlines bucked the clichés of traditional history-focused advertising.

Collaborators: Gavin Day, Charlie Keeper, Lauren Harewood & Francois Blanchard.

Responsibities: OOH & Digital Campaign Strategy, Design Direction & Headline Copy.

©LUKEBRIGHT2022